Join the App Founders Community:
https://appfounders.co/
Nicole Cheung took her first app to 1 MILLION users in just 6 months, and it wasn't luck.
In this video, she breaks down the exact viral app idea framework she uses to find viral app ideas before writing a single line of code.
You'll discover:
✅ Why "I'd use this app" is the WORST reason to build it
✅ How to find an unsaturated niche on TikTok/Instagram (her cooking app example)
✅ How to test if a feature will go viral BEFORE you build it, using Figma
✅ Why validating in the market beats validating in your head every time
This is a video from my full conversation with Nicole Cheung, who's scaled multiple apps to over $300K MRR and 300-400M monthly social views, without spending a dollar on paid ads.
🎥 Watch the FULL episode here:
https://youtube.com/live/SdqUZGJM384?feature=share
📘 Grab Nicole's FREE 60-page growth playbook:
https://tally.so/r/BzZpA4
🐦 Connect with Nicole:
https://x.com/madebycol
🚀 Need help growing your app?
App Masters:
https://www.appmasters.com
You can also watch this video here:
https://youtu.be/oUsDFRm3W-s
*********************************************
SPONSORS
The app growth playbook is changing fast.
AppsFlyer’s State of eCommerce App Marketing Report 2026 breaks down the latest trends, benchmarks, fraud insights, and market-by-market data every app marketer should know before planning Q4.
Download it free from the link below:
https://bit.ly/4uvoHGM
*********************************************
Tired of handing 30% of every in-game sale to iOS and Android billing systems? Appcharge is the DTC monetization platform trusted by King, Huuuge, Tripledot, and SciPlay – giving studios a direct line to their players, and up to 95% of every transaction.
Web stores, payment links, and a full Merchant of Record service covering taxes, compliance, and global payments – all in one platform.
Learn more:
https://www.appcharge.com/
*********************************************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @App Masters
Twitter: @App Masters
TikTok: @stevepyoung
Facebook: App Masters
*********************************************