The Biggest Trade in Sports Wasn't an Athlete — It Was a TV Show
21 November 2024

The Biggest Trade in Sports Wasn't an Athlete — It Was a TV Show

The Journal.
About
When TNT lost the rights to broadcast NBA games this year, fans worried that the network’s long-running popular show “Inside the NBA” would also end. But, as WSJ’s Joe Flint explains, a complicated trade has allowed the show to live on. 



Further Listening:

- The NBA’s Media Rights Are Up For Grabs. Billions Are At Stake. 

- The Media Mogul Taking an Ax To Hollywood 



Further Reading:

- Warner Bros. Discovery, NBA Settle Legal Battle Over TV Rights 

- Warner’s TNT Sues NBA, Alleging Breach of Media-Rights Contract 



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