Justin Godwin on Putting Yourself in the Renter’s Shoes

If multifamily marketing is cooking, it takes more than just getting the recipe right. Justin Godwin, home chef and multifamily marketing expert, joins the podcast to share the ingredients for success. He explains why multifamily marketing isn’t rocket science — but is getting close — and how a breakfast in St. Barts sparked inspiration for promoting properties back home. From the importance of the renter mindset to the hidden power of continuity, Justin offers timely advice for leasing agents and executives alike.