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#423 Drowning in Data? Chris Rafter, COO of Inzata and Chief AI Officer at SIGNLD, on Governance, Third-Party Data, and Decision Intelligence
04 November 2026

#423 Drowning in Data? Chris Rafter, COO of Inzata and Chief AI Officer at SIGNLD, on Governance, Third-Party Data, and Decision Intelligence

Making Data Simple

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Drowning in data but struggling to unlock its potential? Chris Rafter, Chief AI Officer at SIGNLD and COO of Inzata, shares his insights on navigating the complex world of analytics — exploring how businesses can leverage data for strategic growth, with discussions on governance, third-party data sets, and the emerging role of AI.

    00:56 Meet Chris Rafter 05:18 Why Inzata 14:06 Analytics 17:15 SIGNLD Tech 19:08 Governance 20:35 Why SIGNLD 27:30 The Company Name 28:43 Third-party Data Sets 31:47 The Summary 33:21 Monetization 35:45 Where to Find Chris 38:52 The AI Revolution 40:52 Why Are Analytic Platforms Needed 43:04 Rapid Fire

LinkedIn: https://www.linkedin.com/in/christopherrafter
Website: https://inzata.com/ · https://signld.ai/

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