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James Michael Lafferty: The Brutal Truth About Leadership, Hard Work & Success
15 September 2026

James Michael Lafferty: The Brutal Truth About Leadership, Hard Work & Success

LIT- Luca's Insight Track

About

Global business leader, former CEO, Olympic coach, and powerlifting world champion James Michael Lafferty joins Luca Allam for a raw conversation about leadership, hard work, accountability, resilience, and what it really takes to succeed.

With more than 35 years of experience across global companies including Procter Gamble, Coca-Cola, British American Tobacco, and Fine Hygienic Holding, James shares the lessons that shaped his unconventional approach to business and leadership.

From why he believes people quit too early and why loyalty still matters, to corporate politics, coaching different personalities, marketing, ethics, and the realities of reaching the top, James doesn’t shy away from challenging modern ideas about work and success.

But this conversation goes far beyond business. James opens up about being bullied as a child, becoming a powerlifting champion, fatherhood, adoption, divorce, personal mistakes, guilt, and why he remains harder on himself than anyone else.A conversation about leadership, grit, accountability, and the experiences that shape who we become.

في حوار صريح مع لوكا علام، يشارك جيمس مايكل لافرتي أهم دروسه في القيادة، العمل الجاد، المثابرة والمسؤولية بعد أكثر من 35 عاماً في كبرى الشركات العالمية.كما يتحدث عن تجارب شخصية شكّلت حياته، من التنمر والرياضة إلى الأبوة والتبنّي والأخطاء، وكيف انعكست هذه التجارب على فلسفته في النجاح والقيادة.

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