Episode #108 The Sponsorship Conversation
24 October 2025

Episode #108 The Sponsorship Conversation

Legal Imposters

About

Let's talk about Sponsors. Why you need one and how to win one.

You don't have to have a Sponsor to progress to the next level. But having a person of influence invested in you and going out to bat for you Is going to make achieving that promotion significantly quicker, easier and likely to result in success. Especially if you're a black lawyer. 


There are 3 steps to winning a sponsor:

    Identify the Right Sponsor 
    Earn trust by building the Sponsorship Relationship; and
    Get a firm commitment to sponsor you by having the Sponsorship Conversation


Together these 3 make up the Sponsorship Triad, a model I teach you inside BE THE FIRST that makes the work of winning a sponsor so clear and actionable, you'll wonder what you'd ever have done without it. 

In this week's episode of Legal Imposters we focus on part 3 of the Sponsorship Triad: The Sponsorship Conversation. 

Heres what you'll learn:

    The common mistakes lawyers make when seeking a Sponsor
    The 3 parts of the Sponsorship Triad and how they work together
    The purpose of the Sponsorship Conversation and why never to assume you have a Sponsor without one 
    A framework for holding a Sponsorship Conversation you can start using today, including examples from Clients inside BE THE FIRST
    The top 3 commitments to seek from your Sponsor


Happy listening. 

Caroline 

P.S. if your a black lawyer, you want to progress within the industry and you don't have, sponsorship I can help you with that. Join BE THE FLIRST and ll teach you a simple framework for winning a sponsor so you get to support you need to progress to the next level. Click for details