8/28/2026 Production Value is Kingdom Value: Building Your Independent Master Media Assets
Leading Leaders Podcast with J Loren Norris
8/28/2026 Production Value is Kingdom Value: Building Your Independent Master Media Assets
EPISODE 1849
RESOURCES MENTIONED IN THIS VIDEO:
🚀 Book Your Private Story Audit with J. Loren: https://pci.jotform.com/form/222696275293163Â
🗣️Become a Narrative Warrior: https://square.link/u/EjN7MBDL
ABOUT THIS VIDEO
Growth, Stewardship, & Studio Authority
StoryPower Academy Studio is Different:
- Join us for a full day of 1:1 coaching to perfect your stories and messaging, paired with professional studio recording time. Multiple set designs available, as many as eight cameras accessible, video roll in for ads and sponsors, “live to tape” recording to minimize post production editing, live streaming, professional audio, abundant lighting including tons of decor lighting colors and highlights. New studio capabilities added regularly.Â
BOOK A STUDIO DAY NOWÂ https://j-loren-s-school.thinkific.com/products/live_events/coaching-studio-production
I have made note of an interesting trend in content creation from podcasts to courses, from live summit events to everyday conference meetings. It seems there is a pendulum swing in production quality from one extreme to the other. Some producers are convinced a cell phone alone will do the trick.  A word of caution is in order. Poor technical setups, echoing audio, and harsh shadows undermine your expertise and break down an audience's trust before you even finish making your point. If they can’t see you clearly, they won’t watch long. If they cant hear you well, they won’t listen to what you have to say.Â
Others want the 50 foot LED video wall back ground with sixteen cameras, hair and make up on stand by and a full wardrobe entourage. They feel like Hollywood level production quality will make up for a weak or hurried message. Those things will not mak mediocre message into something spectacular. Everyone has seen a B rated movie with too much reliance on CGI, over acting and terrible writing.
Some studios rent the space and expect users to know how to position the lights, cameras, mics and set design themselves, then rent each element from the studio. Other spaces will offer over the top production, yet offer no input or insight to messaging, content, instructional design flow. They are hands on for production and hands off for content. Finally, there are the done for you $4,000 a month studios where you send 45 minutes to an hour delivering your content and their team of AI editors with create trendy, chopped salad of social media promotional content. Message integrity is not their concern, internet traffic is what they promise.
If you’re looking to launch new coaching programs, books, or ministries, make sure you invest in the physical production standards required to compete on a professional level. Production quality is a real brand issue. If it’s Kingdom, it should be excellent. Video, audio and lighting can destroy a brand impression.
StoryPower Academy Studio is Different -Â
- Join us for a full day of 1:1 coaching to perfect your stories and messaging, paired with professional studio recording time. Multiple set designs available, as many as eight cameras accessible, video roll in for ads and sponsors, “live to tape” recording to minimize post production editing, live streaming, professional audio, abundant lighting including tons of decor lighting colors and highlights. New studio capabilities added regularly.Â
BOOK A STUDIO DAY NOWÂ https://j-loren-s-school.thinkific.com/products/live_events/coaching-studio-production
🗣️Become a Narrative Warrior: https://square.link/u/EjN7MBDL
CONNECT WITH LOREN:
🌍 Website: jlorennorris.com
đź”—Â LinkedIn:Â https://www.linkedin.