The Truth About Photography in 2026: What’s Really Coming - Episode 290

Photography is changing — but not in the way you think.

As AI accelerated rapidly throughout 2025, many photographers expected the conversation to be all about tools, speed, and automation. But as this episode unfolds, a more nuanced picture begins to emerge — one centred on creativity, intention, human connection, and the long-term value of authenticity.

In this annual Camera Shake tradition, 15 photographers, educators, and creative voices share their honest perspectives on where photography is heading in 2026. Drawing on real-world experience across commercial, editorial, fine-art, education, and business photography, this episode explores not just what is changing, but how photographers are responding.

Rather than a single prediction, you’ll hear a wide range of viewpoints — sometimes aligned, sometimes contradictory — reflecting the reality that photography is no longer moving in one clear direction.

Featuring insights from (in order of appearance):

Joe McNally
https://www.joemcnally.com

Scott Kelby
https://www.kelbyone.com

Matthew Jordan Smith
https://www.matthewjordansmith.com

Karl Taylor
https://www.karltaylor.co.uk

Booray Perry
https://www.boorayperry.com

Frank Doorhof
https://www.frankdoorhof.com

Ty Turner
https://flashfilmacademy.com

Steve Brazill
https://www.behindtheshot.tv

Andy McSweeney
https://www.phototourbrugge.com

Troy Miller
https://www.spicyjello.com

Ben Beale
https://www.bbdigitalarts.com

James Musselwhite
https://www.musselwhitephotography.com

Lenworth Johnson
https://lenworthjohnson.com

Bob Coates
https://successful-photographer.com

Bob Pierce
https://www.bobpiercephotography.com

Check out Joe McNally’s new website & learning platform:
https://betterpictureswithjoe.com

Whether you’re navigating AI tools, refining your creative voice, or running a photography business, this episode offers grounded insight into what may matter most moving forward — beyond trends, beyond gear, and beyond algorithms.

In this episode, we explore:

How AI has changed photography workflows — and where it hasn’tWhy speed and automation aren’t the full storyThe growing importance of intention, taste, and human connectionHow photographers are positioning themselves for relevance in 2026Why authenticity is becoming a differentiator, not a buzzword

What do you think photography will look like in 2026?
Are you embracing new tools, resisting them, or redefining how you work altogether?
Join the conversation in the comments.

If you enjoy thoughtful, long-form discussions about photography and the creative industry, consider subscribing to the Camera Shake Podcast on YouTube or your favourite podcast platform.

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