“Design doesn’t need to please everyone. Designers like McQueen, Schiaparelli, and Margiela showed me that discomfort, exaggeration, and vulnerability aren’t flaws—they’re tools.”
In this episode of Behind the Design, I talk with Nelli Hegi, founder and creative director of Hegi Design House, about creating furniture that’s more than functional, it tells a story. Nelli blends furniture, art, fashion, and architecture into bold pieces meant to spark emotion and conversation.
We explore her journey of finding her voice, why she stopped chasing validation, and the lessons haute couture taught her about creativity and risk.
As Nelli says, “Evolution isn't a lack of direction, it's part of finding your voice.”
What You learn in this episode:
→ Finding and trusting your creative voice
→ Drawing inspiration from fashion, art, and couture
→ Making furniture that’s emotional and story-driven
→ Balancing craft, collaboration, and sustainable business
→ Connecting with clients through storytelling
For anyone interested in expressive, personal design, this episode is full of insights on creating work that truly reflects who you are.
Follow Nelli Hegi: https://www.instagram.com/hegi_designhouse/
https://www.linkedin.com/in/nelli-hegi-67704765/
https://hegidesignhouse.com/
Follow Unfolded:
https://www.unfolded.com.au/
https://www.instagram.com/unfolded_
Chapters
02:00 – Signature Style vs Evolution
04:00 – Childhood & Personal Experiences
07:00 – Craftsmanship & Studio Life
10:00 – Haute Couture Inspiration
13:00 – Overcoming Self-Doubt & Industry Pressure
16:00 – Creating Emotional Connections Through Furniture
18:00 – Storytelling & Client Interaction
20:00 – Dreams, Inspiration & New Collections
Keywords
interior design podcast
furniture design inspiration
how to find your design style
creative confidence design
design career advice
how to get featured in design magazines
design storytelling
art vs commercial design
building a design brand
creative entrepreneurship
behind the design podcast
Camilla Ingall podcast
Nelli Hegi Authentic Design