Why AI Adoption Fails Without Behavior Change
21 February 2026

Why AI Adoption Fails Without Behavior Change

AGI - Advance, Grow, Innovate with AI

About

AI adoption keeps stalling in organizations for the same reason most conferences are forgettable: nobody designed for behavior change. Nick Bonora, Director of the Purdue University Event Design LAB℠, joins Jason Padgett to connect event design methodology to the real barriers behind AI integration at work and in life.


Key topics covered:

Why behavior change is the only real measure of a successful event or AI rollout

How empathy mapping helps you understand stakeholder resistance before you try to fix it

Using divergent and convergent thinking to know when to bring AI in and when to keep it out

How to prompt AI more effectively by giving it design context, not just instructions

The difference between AI for business efficiency and AI for creative work, and why they need different strategies

What young people entering an AI-saturated workforce actually need to build a career around


Nick built the first university-based Event Design LAB℠ in the U.S. at Purdue in partnership with the Event Design Collective. His framework has real application for anyone trying to move people from resistant to bought-in, whether the change is a conference, a software rollout, or an organizational shift.


This one runs long because it earns it. It ends up somewhere most AI conversations don't go: purpose, resilience, and what it means to find meaning when your job title stops being the answer.


About Nick Bonora: Director, Purdue University Event Design LAB℠ | 23 years in collegiate hospitality and conference services | First university-based Event Design LAB in the U.S. | Emory University

LinkedIn: https://www.linkedin.com/in/nicholasbonora/

Purdue Event Design LAB℠: https://www.linkedin.com/company/purdue-university-event-design-lab%E2%84%A0/

Event Design Collective: https://edco.global/event-design-lab/


Work with Jason → jason@phoenixsolutionsgroup.org

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